Trade shows provide companies with an excellent opportunity to exhibit their products to others in their industry, and it should not be squandered. According to Exhibit Surveys, Inc., 44 percent of attendees go to trade shows without plans to attend another one during the year. That means companies get one opportunity to impress these potential clients. In order for that to happen, they need to choose the right space. Clear span buildings have many benefits that help trade show exhibitors impress their attendees.
Clear Span Buildings Have Great Acoustics
It is impossible to make a good impression with poor acoustics. Clear span buildings muffle outside noise while making presentations and demonstrations inside sound crisp and intelligible.
This helps attendees listen to what demonstrators have to say about their products. They can catch important details they can take back to their team more easily. And that can convert attendees into new clients for exhibitors.
These buildings can also be illuminated with one of our many lighting packages, making them an ideal environment for a video or livestream presentation. This way, exhibitors can reach potential clients unable to attend their show with their message–and their passion.
No Internal Columns Make Large Scale Events Easy
Internal columns are a real hassle at trade shows. They make it difficult for vendors to set up booths and demonstrate products.
Clear span buildings do not have internal columns, meaning people have access to all the space they need during the trade show. Vendors can set up more efficiently and attendees get a clearer view of the exhibits around them. By providing clear lines of site through a more open space, these tensioned fabric buildings make demonstrations enjoyable and effective.
Exceptional Clearance Space
Vendors do not want strict limits on the size of the equipment they can have on display. With clear span buildings, they can have as much as 54 feet of clearance space at their disposal. Our buildings are so large they can even accommodate sporting events.
Equipment can easily be brought in to set up booths or demonstrate products. It is completely feasible to set up two-story trade show exhibits with clear span buildings–in fact, it is not uncommon among our rentals. It also makes it simpler for big equipment vendors to show their products off to attendees.
Companies that build brick-and-mortar trade show venues typically have to go with basic designs to avoid overspending. Anything outside of a barebones layout often costs a lot of money, which can quickly cut into trade show budgets.
However, since manufacturers can use customizable modular construction for clear span buildings, companies have nearly countless affordable options at their disposal. From separate offices to overhead steel doors and conference rooms to catering space, the perfect trade show building can be installed without high construction costs.
Fast Construction and Installation
Companies choosing clear span buildings for their trade shows dramatically cut down on time between planning and setup. While traditional buildings take months to plan and build, tensioned fabric buildings can often be designed, built, and installed in less than a month.
Choosing a brick-and-mortar structure also means having to engage in a great deal of planning, including clearing and leveling the land for the building.
The same is not true for tensioned fabric structures. They usually do not require a foundation and can sit on uneven land as long as they are properly anchored to the ground. This makes it much easier for people to choose a location for the trade show venue and then begin setting it up.
Flexibility Regarding Location
Companies are often reluctant to dive right into trade shows because they do not know what results they will get. As such, they want to be able to change details, like the event location, once they get feedback from their first show. Traditional buildings do not give them that luxury. Once they select a site, they have to stick with it or start over with the construction process.
Tensioned fabric structures give firms the option to relocate the enclosure to a new place any time they want. This type of flexibility takes a lot of the stress off of planning for trade shows. They know they can move across town or even over to a new state if they wish to do so.
Picking the right structure is the first step in creating the right impression with attendees. Once companies have their buildings in place, they can begin working on booths in order to create the best trade show experience for their guests.
Allsite Structure Rentals has been working with trade shows and conventions for years. Contact us now for more information about how our fabric structures can make your next show a sensation.